Written on January 6th, 2011 by Matt Pramschufer
If you are reading this article in hopes that it will give you a clear-cut answer to the above question, you should stop reading now. Just like paper versus plastic, there are times where either of the options may be the better choice. Rather, the purpose of this article is to weigh the pro’s and [...]
Written on January 23rd, 2009 by Matt Pramschufer
Have a new marketing project you need copy written for? Thinking about doing it yourself? You may want to think again. While most everyone knows how to write “that is, put ideas down on paper” most people don’t know how to sell through writing. And that’s what copywriting is all about: effectively selling a product [...]
Written on January 9th, 2009 by Matt Pramschufer
At the time of writing the article agrigenius.com was still live, 2 days later the site now redirects to their corporate site. Bummer. The agency that produced agrigenius.com was a Minnesota Agency called Colle + McVoy. I have emailed them asking if they could post a version of agrigenius.com on their latest works page, but [...]
